Justin North's new burger joint didn't disappoint, we received basically what we were expecting. Overhyped burgers.
These actually made the memory of Plan B's $10 (in 2006 dollars) Wagyu beef burger seem awesome. (See previous rant about wagyu beef burgers).
Menu is simple with 1 beef, 1 chicken, 1 lamb and 2 fish (both looked exactly the same but one had tortilla and the other a bun - fish taco vs fish burger).
Decently priced at $12 but the burgers were small and whilst they were not terrible they were unremarkable... Certainly not USA standard and certainly no brioche. Both the chicken and beef were slightly dry - perhaps overcooked.
There was a guy on the next table saying how wonderfully flavourful and moist his burger was, "it's better than Chur" he said. Looking across at his one it wasn't as overcooked as ours. (We haven't been there yet but are suspicious of this claim).
Milkshake had a nice salted caramel flavour but was too sweet. The name must've been for people who forget their Portugese (like us) as it almost holds a tautology. They should have reduced the sugar in the salted caramel/dulce de leche or used ice cream that wasn't so sweet. A chef of Justin's calibre should have considered that...or maybe he did it's meant to be overly sweet. Who knows?
What we do know is that for an $8 milkshake we want either a huge cup, chunks of something or for it to be thick like Moo Burger's (same link as above in case you've already clicked there). But it was fairly small and uninspired.
Parmesan and truffle chips were the stand out. Would go back for them if we were near by.